Nutraceutical packaging has rapidly undergone great growth, resulting in huge amounts of health supplements and nutritional products that are now on the market. With many of your customers already involved in various forms of physical fitness and health awareness, this has led to the rise in the production of nutraceutical products.
What are nutraceutical products?
Nutraceutical products are those food or food-based products believed to provide medical and health benefits to their users.
Such products can be single nutrients, dietary supplements, specific diets, herbal products, and pre-made foods such as beverages, soups, and cereals to which vitamins, minerals, or other healthy substances have been added.
Unlike their drug counterparts, nutraceutical foods are not subject to the same testing and regulations as pharmaceutical drugs.
Nutraceutical products include drugs, dietary supplements, probiotics, herbal extracts, vitamins, vitamin drinks, raw honey, and health food ingredients. Herbal extracts are found in the forms of substances such as ginseng and garlic oil. Other types of these products are processed foods like soups, beverages, breads, and cereals that have vitamins or other supplements added to them. For example, you have cereals that have had folic acid or Vitamin B12 added to them, along with other supplements like iron, Vitamin C, Vitamin D, and other B vitamins. There are also marine nutraceutical products such as omega-3, kelp, and algae astaxanthin.
There are foods or other molecular substances that contain reported medicinal value for your customers. Among them are:
- alpha-linolenic acid – found in Chia or flax seeds and is thought to lower the risk of cardiovascular disease
- antioxidants – anthocyanins found in berries; flavonoids found in citrus, dark chocolate, tea, and wine; and resveratrol found in red grapes
- broccoli and fiddleheads (the curly part of the ostrich fern) – cancer prevention
- hypercholesterolemia – elevated cholesterol levels that is known to be reduced by dietary fiber products like psyllium seed husks
- isoflavonoids – soy or clover used to improve arterial health
Nutraceuticals are also targeted to a number of consumer types, including, but not limited to:
- women’s health
- weight management
- preventative care
- omega-3, -6, and -9 fatty acid users
- gluten-free users
- men’s health
- those with gastrointestinal issues
- homeopathy for children
- those with allergies
- herbs for children
How to obtain the best nutraceutical packaging solution
Today’s consumer nutraceutical packaging needs to come up with new innovations that provide functionality for the users, offer convenience, and are also good for the environment.
If you are a producer of nutraceuticals, you want the best packaging solution available. With so many displays sitting on today’s store and pharmacy shelves, not to mention available online, you want your product lines to be eye-catching. Proper nutraceutical packaging can give your products a great new look so they can be even more successful. The last thing you want is to let them get lost in the shuffle.
When you go with a consultant like MJS Packaging, you can be guaranteed that your products will stand out from the competition, especially when you are competing with so many other companies. They can provide the long-time expertise and contacts in order to develop and deliver your high-impact and high quality nutraceutical packaging.
You will need a unique design that will work to attract customers. The goal is to make yours the first nutraceutical packaging to reach their view as they sit on the shelves or appear on a web page. MJS Packaging can advise you on which plastic packaging materials, shapes, caps, and closures would be best for your products, whether they are HPDE, LDPE, PP, or other plastics. Another form is flexible packaging, an up-and-coming type of packaging which has been seen in a very positive light by customers and which maximizes your nutriceuticals’ value. Your product can literally serve as a billboard that contains your products’ messages. As a result, your brand can gain a positive outlook from your customers.
Your nutraceutrical packaging can also include folding cartons, pouches, and blister packages.
MJS Packaging includes graphic and structural design consultation and always delivers on their commitment to excellence. They can also advise you on how to make your nutraceutical packaging eco-friendly to meet your customers’ growing desires to see more and more of their products’ packaging remain good for the environment and reduce their damage in landfills.
Choosing the right nutraceutical packaging for your products can be difficult and vital to your branding. MJS Packaging offers the best customer service and lowest prices for your product packaging. We have exclusive access to manufacturers from all around the world, so we can advise you on the best bottles, tubes, closures, caps, and other packaging needs you require.
